Graphic Design & Responsive Website for MPF Home Loans
Our Work
MPF Home Loans
MPF Home Loans engaged IC Creative Design to deliver a new brand and digital presence, with a responsive website design that retained a strong connection to the existing Mike Phipps Finance identity, while clearly repositioning the business within the home loans space. The result balances familiarity and trust with a more residential, client-focused feel.
While the core colour palette and brand equity were maintained, the visual language was refined through updated imagery and layout to better reflect lending, property and lifestyle. The website was supported by clear, approachable copy and practical tools, including integrated borrowing calculators presented as The Lending Lab – a dedicated resource designed to support informed lending decisions.
Brand identity refinement and logo development, website design and copywriting, integration of lending and borrowing calculators, printed business cards, press advertising, A4 marketing flyers, and supporting brand collateral.
What we Delivered
Brand identity refinement and logo development, website design and copywriting, integration of lending and borrowing calculators, printed business cards, press advertising, A4 marketing flyers, and supporting brand collateral.
Delivery
Brand identity refinement and logo development, website design and copywriting, integration of lending and borrowing calculators, printed business cards, press advertising, A4 marketing flyers, and supporting brand collateral.
We use IC Creative Design for all our marketing and website needs. Updates are often completed the same day, and their advice makes the whole process easy. Highly recommended for any business updating their brand or website.
Tayla Phipps
MPF Home Loans
